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  • Product listings imported from my store don't have all the i...

    In this article:


    For the vast majority of channels on Shopping Feed, a set of product information will be required to list successfully. This varies from channel to channel, and Shopping Feed does much of the hard work by automatically mapping your product information to those required by the channel.

    For instance, the Amazon channel requires the following when listing a product, which is set as the default Field Mapping. We send the following:

     

    What Amazon requires

    What we sent by defaultd

    title

    name

    description

    description

    inventory

    quantity

    EAN or UPC

    barcode


    If you run into problems because of missing product data, There are a number of ways to fill in this information.


    Field Mapping to fill data

    Shopping Feed imports your product data from your storefront, rearranges all of that data into something that, for instance the Amazon channel, can understand.










     

    The field mapping page is where you control what data gets sent where. The required settings, or mappings, are already preset in your Field 




     

     

    From here, you can re-map any field that is being sent to Amazon with any of the fields found in your storefront.
    • To set a Static Field in field mapping
      • ​Select Static Field found at the top of the pull down. Setting a static field sends a certain value for all your products, like setting a bulletpoint in Amazon to Made in America for all your products, or setting the condition to Used for all your products. These are ways that Static Fields are most often used.
    • To create a custom field that all your channels can use, check out Creating Custom Fields
    • To better understand fields, check out What is a field?

     

    Note: While Shopping Feed sets by default all of the required fields automatically, a number of special options are controlled by available fields in the Field Mapping Tab. If you have a request for a special available field, let us know.
     

    Using a Rule to fill data

    If you need specific information in a field based on the product, a rule can accomplish this easily. A rule can be set to automatically fill certain product fields, based on any number of conditions. Learn about rules here.

     

    Using AutoTag to fill data

    Some of these required fields are category specific. You can find all the Category-Specific required fields in the AutoTag pane found in each marketplace. Learn more about Tags

     
  • What is a product data feed?

    In this article:


     

    What is a product data feed?

    A product data feed is a heirarchical list of your products and the information about them. The information is in a specific order, so that the server it is sent to can parse that information. See diagram below of a simple data feed structure:













     

    Shopping Feed fetches data from the app or module that you installed on your storefront, and updates itself regularly using this data. This special feed, also known as the Source Feed, refreshes itself with the most up to date product and inventory data.


    What is a field?

    Data syncs to Shopping Feed through updates to the source feed. Our app connected to your store is gathering that information and sending it back to our platform. That information is organized into stacked tree of containers, all in a specific order. We call those containers Fields, and they are mapped to default configuration found in the Field Mapping tab


    What is a product variant?

    When you sell the same product in different colors, sizes, quantities, etc, you are using variations. You can train Shopping Feed to look into specific fields for those variation names using the Manage Product Variants tool.

  • Can I add or import information for Shopping Feed to use?

    In this article:


    There are a number of ways to import product information into your storefront. Unfortunately, there is no way to import that information directly into Shopping Feed. Find your platform to learn more about importing product data for your use.

    Shopify

    For fields that exist in Shopify already (like price, description, etc)

    For Shopify, you can download your products to a .CSV file, paste in product data directly into the file using your favorite spreadsheet, then upload the same file after saving.

    To create a new custom field for your products.

    Shopify supports Metafields natively. Metafields are custom fields where you or an app can store product information. A number of Apps in Shopify rely on Metafields for their basic functions.
    If you want to manually input data into Metafields, we recommend using MetaFields Editor, a free solution.
    If you are trying to import data into metafields, we recommend using MetaFields Pro

    Prestashop

    In Prestashop, you can assign features to your product catalog. A new feature will create a field, which is imported into Shopping Feed. Once added, these features are configurable for each product in your catalog, and can be set with a default value

    Magento

    In Magento, adding an attribute is essentially adding a field to store data for each of your product. Check out more on how to create a custom attribute. You can import product data into your custom attributes using a number of tools like this one

  • Can Shopping Feed transfer products from a marketplace to my stor...

    Unfortunately, we cannot import product listings from a channel back into your storefront. If you are migrating from a major marketplace, there are a number of services and apps that can help you port your listings into your new storefront. Once your products are live on your storefront, we can list them back to the marketplace. 

    Learn how to import data into your storefront




     
  • What's a channel?

    A channel is any platform that Shopping Feed connects and sends data to. Your storefront isn't considered a channel, but rather the Source Feed. We rely on your storefront to keep your product inventory updated and your orders synced. Shopping Feed could not work without your storefront, so we don’t charge you for it.

    Marketplaces

    Marketplaces sell your product from their website, and will either charge you commission on the sale, or a listing fee for each product listed. Marketplace are the best return on investment. Users that visit marketplaces like Amazon or EBay have a much higher purchase intent, and are shopping more confidently. They can expect a better experience, and have marketplace policy and support as a safety net in case problems occur. To sell on most marketplaces, Barcodes (UPC or EAN’s) are required. Check out the Marketplaces we support

    Product Ads

    If you have ever searched the web for a product, and clicked on a result at the very top of your search engine, you have clicked on a product ad. Through a campaign, you can place bids on these places and the position of your ad using a CPC rate, or cost per click. This is the money you will pay If your ad is clicked on, terminating on your site. While this doesn't guarantee a sale, the intent of the user is very high, and will hopefully be followed by a sale. The higher the CPC rate, the more chance you have at being seen. Check out the Product Ads we support

    Shopping Engines

    Shopping Engines, otherwise known as ShopBots, are product search aggregates. They help the buyer compare and contrast products for sale within their networks of sellers. As a seller, Shopping Engines help grow your product reach. If you sell unique items, Shopping Engines are great ways to help users find your products. Shopping Engines are run by a campaign, and will mostly be CPC (cost per click). Check out the Shopping Engines we support

    Retargeting

    Retargeting platforms use cookies to store information about your products in the users browser. Product Ads are then created based on the cookies, and fed to your past visitors during their normal browsing. Retargeting is great for re-engaging users that come to your storefront. For this reason, we recommend retargeting to users who are seeing a significant amount of site traffic. Try adding a Shopping Engine or Product Ads channel first to help get user traffic. We also recommend turning on your highest converting products. Check out the retargeting platforms we support
  • What is a product data feed?

    A product data feed is a hierarchical list of your products and the information about them, crammed into a single file that can be read by another application. The information is in a specific order, so that the server it is sent to can parse that information correctly. Shopping Feed fetches data from the app or module that you installed, and updates itself regularly. This special feed, also known as the Source Feed, refreshes itself with the most up to date product and inventory data.

     

    What is a field?

    Data comes to Shopping Feed through the source feed. Our app connected to your store is gathering that information and sending it back to our platform. That information is organized into stacked tree of containers, all in a specific order. We call those containers fields. You can create fields that live in Shopping Feed and serve to hold information on the Create New Fields page


    What is a product variant?

    When you sell the same product in different colors, sizes, quantities, etc, you are using variations. You can train Shopping Feed to look into specific fields for those variation names using the Manage Colors & Sizes tool. All of your variation fields are collected into either one master color field, or one master size field. These fields are named {autotag_color} and {autotag_size}, and can be found, and re-mapped in any channels' Field Mapping page. 

  • Can I choose individual products or variations to send to a chann...

    From the channel dashboard, you can turn on/off whole categories, individual product, and ever specific variations of that product. Each category can be switched on, or you can expand the category allowing you to switch on individual products, and ever just specific variations.

    If you know the specific SKU of the product you wish to turn on, copy and paste that SKU into the “Search for product” field at the top right hand corner of your channel. Once you do so, you will be able to see that specific product. Kindly be advised, if you're entering in a variation SKU, your parent product will load as well.

    NOTE: For any variation you wish to publish, please be advised you must also turn on the parent product. The parent product is the Product ID in bold and all the children (variations) will be listed directly underneath. If not, your product will more than likely fail to list.

  • When will the new products I have added to my store show up in Sh...

    Your source feed updates on a schedule, just like each of your channels. To exit that schedule and update immediately, you must Force Update your Source Feed from your Source Feed Page. You will receive a notification once your source feed has completed updating.


    Once your source feed is updated, you will find your new products, waiting to be submitted, in each of your channels. You can force the update of each channel manually with the Update button found on the top bar of each channel. 

    NOTE: once you have your channel configured, to ensure new products successfully list, make sure you have configured the new products similarly to the existing products in your store.

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